About the Project
The IQ Academy seeks to provide the highest level of distance education training in the art and technique of photography using multi-media training materials.
Strategy
Before finalizing, the client reviewed the work samples and was highly impressed. He quickly arranged a consultation for further discussion. In a meeting, the client's requirements were noted. After deep analysis, a solution was proposed that was tailored to client needs.
Solution
I saw this as a perfect opportunity to build a website for The IQ Academy that was easy to manage and worked for their strategy and goals. First and foremost, website accessibility was a high priority in the code, design and features to cater to IQA's users. The next step was to tackle content. The IQA offered a large variety of courses to their students and wanted to consolidate and organize their content for easier access. I worked with the team at IQA to develop a sitemap that simplified the navigation by combining and removing pages throughout the site. A SEO strategy was also delievered for the content on the website to be optimized for search results.
The Website
